Posts tagged ‘Sans serif’

So you need a typeface?

I was making the buttons for our website, pondering which font to use, when my colleague showed me this flow chart:

Although you may not agree with some of the results, I thought it was a pretty neat idea. There are thousands of typefaces out there and sometimes it can be a little overwhelming deciding which one to use. Sometimes you get a little tired of using Times New Roman or Arial.

To serif or not to serif?

As with everything, there are pros and cons to using serif and sans serif typefaces:

  • Serif typefaces are easier to read in print, as the serifs make it easier to differentiate the letters in your brain. They also help your eye move from one character to the next.
  • Sans serif typefaces are best when you are reading from a computer screen. This is because the resolution on a screen is not as good as a printed document, so the serifs can blur the text, making it harder to read.

Alternative choices

Here are a few alternative choices to Times New Roman and Arial:

Instead of… Why not try…
Times New Roman
  • Book Antiqua
  • Calisto
  • Centaur
  • Garamond
  • Georgia
  • Perpetua
Arial
  • Calibri
  • Helvetica
  • Lucida Sans
  • Trebuchet
  • Verdana

Do you have any favourite typefaces? Are there any that you really can’t stand? What do you think of the flowchart?

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April 23, 2010 at 3:54 am 3 comments


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